BuzzFeed's Native Ads Are Coming To Other Websites [THE BRIEF]

Good morning, AdLand. Here’s what you need to know today:
BuzzFeed partnered with eight other publishers, including Thought Catalog and the Hairpin, to bring its clickable native ad content to other websites. “We always wanted the business not to be limited by the scale of our site,” BuzzFeed president Jon Steinberg told Ad Age. “That means figuring out places do what we do other than on” So get ready for a lot more sponsored listicles around the internet.
ShareThis completed a $23 million Series C funding round. The company also announced its acquisition of Socialize, an app which has been installed on more than 67 million devices and ups user engagement. The company now has total funding of $54 million. 
After two years on the job, Mark Hunter is leaving his post as chief creative officer at Deutsch LA. He joined from TBWA/London, and we don’t have word yet on where he’ll be going.
Michael Roarty, famous for his beer marketing skills and creator of the Anheuser-Busch “This Bud’s For You” campaign, died of a heart attack Saturday. He was 84.
Southwest Airlines has a new ad by TBWA/Chiat/Day.
Previously on Business Insider Advertising

Lululemon’s See-Through Pants Are Just The Latest In Its Weird History
The Israeli Army Is NOT Happy About Bar Refaeli’s Pro-Israel Ad
Here’s What Furious Sellers Are Saying About Amazon’s New Fees
This Ad Agency Charges $999 For A Single Tweet
COCA-COLA: Internal Numbers Show Big Online Buzz Just Doesn’t Work
EMAIL: Adman Quits Over ‘Moral Objections’ To Work For Al Jazeera
WPP’s Sorrell Wants To Know, ‘Is Your Mother A Dominant Woman?’
Advertisers Are Allegedly Doing Something That Would Be Illegal On Wall Street

Please follow Advertising on Twitter and Facebook.
Join the conversation about this story »

Leave a Reply

Your email address will not be published. Required fields are marked *



This site uses Akismet to reduce spam. Learn how your comment data is processed.