It’s clear brands are still experimenting with emerging digital channels like social, mobile and “native” advertising.
What’s not clear is the consensus. What’s working? What’s a total waste of time? Will the almighty banner finally die a quiet death? Will Facebook and Twitter eat ad networks for lunch? What’s all the fuss about RTB, DMP and PE?
Whether you work for a brand, agency, or publisher, we’d like your two cents on the matter. Tell us about shifting paradigms, advertorials, and other marketing buzzwords you’re probably tired of hearing.
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Thanks in advance for your candid answers!
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