Domino's Is Offering Slower Delivery Service [THE BRIEF]

Good morning, AdLand. Here’s what you need to know today:
Domino’s is touting an unexpected new service in its ads — slower delivery service. “Domino’s used to be all about speed. Not anymore,” the ad reads, countering previous promises of “30 minutes or less” delivery service. This is all a part of Domino’s new campaign to focus on high quality taste rather than subpar pizza. CP&B made the commercial.

According to Ad Age’s estimates, the Sandusky disaster ended up costing Penn State $46 million in damage control.
Gillette is using QR codes to market its new shaving products.
People are drinking significantly less soda than usual. The consumption levels haven’t been this low since 1996.
The insignia for Star Trek’s Starfleet shone over London during Earth Hour, which asks cities to turn off lights in honor of environmental awareness.
According to an FTC survey, more retailers and movie theaters are enforcing age restrictions on violent and inappropriate content, which means more kids are getting turned away from “R-rated” movies.
Pingage is a new startup that just partnered with P&G to help the massive company integrate with Pinterest.
Previously on Business Insider Advertising:

The 10 Famous Brands Most Likely To Disappear This Year
Here Are Spotify’s First-Ever TV Commercials
15 Unapproved Ads That Got Top Brands In Trouble
New ‘Mad Men’ Teaser Reveals What To Remember From Last Season
Check Out Google Chrome’s Hilarious New 15-Second Ads
McDONALD’S INTERNAL MEMO: 22% Of Millennials Would Eat At Subway If We Didn’t Launch The McWrap
Richard Branson Reveals Virgin’s Social Media Secrets

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