New Social Advertising Niche

Twitter Paid $87 million for Periscope

Apparently, Twitter paid somewhere between $87 million and $128 million to buy Periscope.  This comes from a Seeking Alpha article on the subject.  The investor insights website reports the following:

Twitter (TWTR +0.8%) paid a combined $57.7M in stock and $28.9M in cash up-front to buy live-streaming app Periscope and social media talent agency Niche, the company discloses in its Q1 10-Q. Another $38.2M worth of stock payments and $3M worth of assumed stock option grants are contingent on acquired employees staying with the company for up to 48 and 45 months, respectively.  Read the full article on SeekingAlpha.com [LINK].

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