Wonderful Pistachios on YouTube

Wonderful “Get Crackin’” Ad Campaign
The ad campaign “Get Crackin’” [LINK] opens alot of creative doors for Wonderful Pistachios and in-house marketing agency,  Fire Station [LINK].  Stories can be built around the simple phrase & the campaigns can grow simply – virally – without too much strain on the semiotics of the message.

And the viral tie-in with Psy carries through with the lighthearted message – bringing together the fun qualities of the product – and encouraging folks to “get crackin’”.  More fun stuff from Wonderful products…
Click for website. Screenshot from YouTube Channel of Wonderful…

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